My wife and I heard about an interesting concept called “social dieting”. A company, called dietbetter.com, created a platform where people can compete to lose weight in a fun, friendly, and competitive (in a good-get your butt moving sort of way) environment. They win cash prizes to be split amongst all the winners and statistically have a significantly higher ratio of success in people losing weight compared to traditional methods. How high? Studies show people are 5 times more likely to reach their goal when money is involved!
So why do people have better odds during a competition instead of on their own? My wife and I realized they adopted two of the most important principles I preach on my site and in my book about accountability and support. Oh…and it turns out people like to win money too! ha
A lot of people lack the motivation to get on the right track and have asked what they can do to get started or push through a plateau. Accountability is key! Putting a little “skin in the game” and announcing your intentions publicly leads to greater success becoming fit. Additionally, the support system is crucial to give you a pat on the back, or a kick in the pants, when you need it.
We realized dietbetter.com had a good idea in mind creating an environment where people can get motivated and create good habits! Once the competition is over you’re in a better position to keep up the habits and make it a healthy lifestyle change!
So if you were wondering what type of fitness “New Year’s Resolution” you were going to do… this is for you! My wife and I will be working hard right along with you so lets start this year off right!
The competition (first weigh in) starts in less then two short weeks so get signed up and ready to go here: www.dietbetter.com/fit2fat2fit