My wife and I heard about an interesting concept called “social dieting”. A company, called dietbet.com, created a platform where people can compete to lose weight in a fun, friendly, and competitive (in a good-get your butt moving sort of way) environment. They win cash prizes to be split amongst all the winners and statistically have a significantly higher ratio of success in people losing weight compared to traditional methods. How high? Studies show people are 5 times more likely to reach their goal when money is involved!
So why do people have better odds during a competition instead of on their own? My wife and I realized they adopted two of the most important principles I preach on my site and in my book about accountability and support. Oh…and it turns out people like to win money too! ha
A lot of people lack the motivation to get on the right track and have asked what they can do to get started or push through a plateau. Accountability is key! Putting a little “skin in the game” and announcing your intentions publicly leads to greater success becoming fit. Additionally, the support system is crucial to give you a pat on the back, or a kick in the pants, when you need it.
We realized dietbet.com had a good idea in mind creating an environment where people can get motivated and create good habits! Once the competition is over you’re in a better position to keep up the habits and make it a healthy lifestyle change!
As many of you know, I’m passionate about fighting childhood obesity. I contacted dietbet.com and they have generously offered to contribute $1 per participant that joins to the Alliance for a Healthier Generation.This organization helps cultivate a healthier generation of children today so that we will have a healthier America tomorrow.
So if you were wondering what type of fitness “New Year’s Resolution” you were going to do… this is for you! My wife and I will be working hard right along with you so lets start this year off right and help a worthy charity (and ourselves) along the way!
The competition (first weigh in) starts in less then two short weeks so get signed up and ready to go here: www.dietbet.com/fit2fat2fit